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WVNCC Brand Guidelines

The WVNCC brand reflects professionalism, community, and opportunity. These guidelines ensure consistency across print, digital, and promotional materials. Please use only approved logos, colors, and fonts when representing the College.

Official Logos

Download and use only the approved logo files below. Do not alter proportions, colors, or spacing.

Full Color Logo

Logo Full Color

Black & White Logo

WVNCC Logo Black & White

Compass Icon

Compass ICON Red & White Compass Black &Wh9=h9h
Black & White PNG
Black & White JPG

Logo Usage Guidelines:

  • Do not stretch or distort the logo.
  • Do not change logo colors.
  • Maintain adequate clear space around the logo.
  • Do not place the logo on busy backgrounds

Official Brand Colors

Primary Brand Color

 
WVNCC Red
PMS: 187
CMYK: 0, 100, 79, 20
RGB: 166, 25, 46
HEX: #A6192E

Core Colors

 
Black
CMYK: 0, 0, 0, 100
RGB: 0, 0, 0
HEX: #000000
 
White
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255
HEX: #FFFFFF

Supporting Neutral Colors

These neutral tones are recommended for backgrounds, body text, and secondary elements in print and digital materials.

 
Dark Gray
CMYK: 0, 0, 0, 70
RGB: 77, 77, 77
HEX: #4D4D4D
 
Medium Gray
CMYK: 0, 0, 0, 50
RGB: 128, 128, 128
HEX: #808080
 
Light Gray
CMYK: 0, 0, 0, 10
RGB: 230, 230, 230
HEX: #E6E6E6

Typography

Consistent typography strengthens the WVNCC brand. The following typefaces are most commonly used across web, print, and marketing materials.

Source Sans Pro

Primary Marketing Typeface

This is a sample of Source Sans Pro used for body copy and marketing materials.

Source Sans Pro is clean, modern, and highly readable. It works well for brochures, flyers, social graphics, and printed communications. Use Regular or Semibold for body text and Bold for emphasis.

  • Ideal for body copy
  • Works well in both print and digital graphics
  • Maintain consistent spacing and alignment

Bebas Neue

Headline Typeface

THIS IS A SAMPLE HEADLINE

Bebas Neue is used for strong, impactful headlines. It is best suited for event titles, posters, promotional campaigns, and social media graphics.

  • Use primarily for headlines
  • Recommended in ALL CAPS
  • Do not use for long paragraphs
  • Allow generous letter spacing

Web Typography

Website & Digital Content

This is a sample of standard web-safe sans-serif text.

The WVNCC website uses standard web-safe sans-serif fonts to ensure accessibility, performance, and consistent display across browsers and devices.

Primary Web Font Stack:
font-family: Arial, Helvetica, sans-serif;

Typography Guidelines

  • Maintain clear hierarchy: Headline → Subhead → Body.
  • Limit use to approved brand typefaces.
  • Avoid decorative or script fonts in official materials.
  • Ensure strong contrast between headline and body fonts.
  • Keep spacing clean and consistent.

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